FROM DILIP MUKERJEA

"Genius is in-born, may it never be still-born."

"Oysters, irritated by grains of sand, give birth to pearls. Brains, irritated by curiosity, give birth to ideas."

"Brainpower is the bridge to the future; it is what transports you from wishful thinking to willful doing."

"Unless you keep learning & growing, the status quo has no status."
Showing posts with label Kenzopower. Show all posts
Showing posts with label Kenzopower. Show all posts

Sunday, February 8, 2009

THE STORYBOARD, from Kenzo Power

In an earlier post under 'Spotlight: Kenzo Power' in my 'Optimum Performance Technologies' weblog, I had captured a digital snapshot of an ad poster from Kenzo, a leading Japanese fashion brand, with seemingly French influences.

Yesterday afternoon, while passing through the air-conditioned under-ground corridor leading from the basement of Wisma Atria shopping mall into the basement of Ngee Ann City, I had noticed a huge storyboard depicting some beautiful sequences from their promotional film in connection with their new fragrances for men, under Kenzopower.

[I didn't notice it the last time. It might have been there, & I probably had missed it because of the passing crowd.]

Unfortunately, due to the space constraints, I could not capture it on my Nokia N93 handphone camera.

Here's a link to their website where you can watch the film & storyboard.

What a good example of an application of the storyboard as a streetside advertising piece.