INNOVATION REQUIRES CREATIVITY + DISCIPLINE, IMAGINATION + RIGOUR

I like what I am reading:

"Innovation almost never fails due to a lack of creativity.

It's almost always because of a lack of discipline."

~ The new book, 'Ten Types of Innovation: The Discipline of Building Breakthroughs', by Larry Keeley;

In fact, as I recall vividly, this is one of the salient points of uber guru Peter F Drucker when he wrote 'Innovation and Entrepreneurship' back in the 80's.